WPA was announced as the UK’s only Which? Recommended Provider for Private Medical Insurance in 2026, achieving a leading score of 86% - which was 6% ahead of its nearest competitor, with the average score among all competitors being 77%.
The recognition marks our return to the coveted Which? Recommended Provider title, which we held in 2023 and 2024, and follows four consecutive years where WPA has led the Which? scoring for private medical insurance.
Awarded by one of the UK’s most trusted consumer organisations, and voted for directly by our members, this recognition reflects our continued commitment to delivering exceptional service and support to individuals, families, and businesses of all sizes.
Mark Southern, WPA’s Distribution and Marketing Director, said: "WPA is thrilled to yet again be named the Which? Recommended Provider for Private Medical Insurance. This prestigious recognition by the UK’s leading consumer champion underscores our unwavering commitment to delivering exceptional customer service - an honour that would not be possible without the team’s hard work and dedication."
Matthew Jenkin, senior journalist at Which? Money said, "WPA topped our private health insurance customer satisfaction table, with customers praising how easy it is to contact the provider and the speedy reply, so we’ve named WPA as the Which? Recommended Provider for health insurance for 2026."
To stay updated, make sure you are following WPA Health Insurance on Facebook, X, Instagram, YouTube, and LinkedIn.
